The Ifa Company®

Case study · Multimedia

Ifá App

A complete audio archive, delivered securely worldwide. Built end to end on our media stack and still the reference implementation we take clients through.

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500+Audio recitations
2App stores
3Payment gateways
99.9%Playback success

The brief

Make a fragile archive durable, and make it pay for itself

A large oral archive existed only as loose recordings. It needed to be catalogued, protected against copying, delivered reliably on poor networks, and monetised without a finance team behind it.

Catalogue

256 recitations ingested, normalised, transcribed and indexed so any passage can be found and played in seconds.

Protect

Encrypted delivery with device authorisation, so a paid catalogue cannot be pulled down and redistributed.

Deliver

Adaptive streaming over a global CDN, tuned for intermittent mobile networks across the USA and Nigeria.

Monetise

Subscriptions through Paystack, Stripe and both app stores, reconciled into a single revenue view.

In the product

Screens
Today's odù on the home screen Reading a verse with the audio recitation playing

What it proves

Takeaway

The stack is real

Encoding, storage, delivery and security are not a diagram. They are running in production against a paying audience.

It transfers

The same pipeline underpins white-label platforms for other catalogues. The content changes; the engineering does not.

Have a platform, a catalogue, or a system that needs building?

contact@ifacompany.com